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CoverWallet Associate CRM Manager

Salary
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Location
New York City, NY, United States

Posted on
Apr 05, 2023

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About UsAon Digital Client Solutions is a fast growing organization within Aon, responsible for distributing insurance solutions to small businesses and individuals through an innovative, unique ‘high tech, high touch’ data led, digital model that demonstrates Aon’s product capabilities, relationships and global scale. Aon is the leading global professional services firm providing a broad range of risk, retirement and health solutions with 50,000 colleagues in 120 countries. CoverWallet is the cornerstone of Aon Digita Client Solutions, founded in 2015 to reinvent the $100 billion small business insurance industry by using data, design, and technology.What the day will look likeThe Associate CRM Marketing Manager has a key role in supporting the CoverWallet CRM team with the implementation of transactional and promotional email campaigns, especially for new launches of business units and product features, and specifically as it relates to database marketing against our growing database of leads. They will work alongside product managers, engineers, and marketing peers to build, plan, and optimize CRM campaigns.You will work in a highly collaborative environment. We are a fast-paced, growing organization that is the perfect place for a goal-oriented, hardworking individual who is looking to drive business growth and make an impact.We offer youA total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.The salary range for this position is $72,900 to $110,000 annually. This salary range is an estimate and the actual salary will vary based on applicant's education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on applicant's geographic location.Essential Job Functions Support implementation of our transactional and promotional email campaigns in our marketing automation tool, Customer.ioSupport various database marketing efforts by delivering timely, relevant messaging that will contribute to the customer and help drive revenue for the company across key business unitsPlan, design, and implement promotional campaigns, where scope of work includes but is not limited to email copy development, email design, segmentation, testing and optimization, and reportingLead and supervise testing scenarios to improve important metrics, regularly sharing business analytics, timely insights, and action items to stakeholders to optimize campaign responsivenessDemonstrate proficiency in developing effective marketing copy in English to support our email and direct mail campaignsStay up-to-date on email marketing standard processesSkills and experience that will lead to successEducation:Bachelor’s Degree5 years of email/digital marketing experienceTechnical:Experience working with different ESPs or marketing automation tool requiredBasic knowledge of HTML/CSSExperience with Customer.io a plusExperience with Salesforce Marketing Cloud a plusProfessional:Proficiency in English (speaking and writing) experience developing copy for email campaignsExperience in the insurance industry a plusStrong analytical and problem-solving abilityCuriosity and passion for continuous improvement How we support our colleagues  In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself.  We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working! Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued. Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.   Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status.  Aon is committed to a diverse workforce and is an affirmative action employer. People with criminal histories are encouraged to apply.  We provide individuals with disabilities reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment in accordance with applicable law. Please contact us to request an accommodation on **** Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.  #LI-CC1#LI-HYBRID   2527457,qualifications:UNAVAILABLE,responsibilities:About UsAon Digital Client Solutions is a fast growing organization within Aon, responsible for distributing insurance solutions to small businesses and individuals through an innovative, unique ‘high tech, high touch’ data led, digital model that demonstrates Aon’s product capabilities, relationships and global scale. Aon is the leading global professional services firm providing a broad range of risk, retirement and health solutions with 50,000 colleagues in 120 countries. CoverWallet is the cornerstone of Aon Digita Client Solutions, founded in 2015 to reinvent the $100 billion small business insurance industry by using data, design, and technology.What the day will look likeThe Associate CRM Marketing Manager has a key role in supporting the CoverWallet CRM team with the implementation of transactional and promotional email campaigns, especially for new launches of business units and product features, and specifically as it relates to database marketing against our growing database of leads. They will work alongside product managers, engineers, and marketing peers to build, plan, and optimize CRM campaigns.You will work in a highly collaborative environment. We are a fast-paced, growing organization that is the perfect place for a goal-oriented, hardworking individual who is looking to drive business growth and make an impact.We offer youA total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization.The salary range for this position is $72,900 to $110,000 annually. This salary range is an estimate and the actual salary will vary based on applicant's education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on applicant's geographic location.Essential Job Functions Support implementation of our transactional and promotional email campaigns in our marketing automation tool, Customer.ioSupport various database marketing efforts by delivering timely, relevant messaging that will contribute to the customer and help drive revenue for the company across key business unitsPlan, design, and implement promotional campaigns, where scope of work includes but is not limited to email copy development, email design, segmentation, testing and optimization, and reportingLead and supervise testing scenarios to improve important metrics, regularly sharing business analytics, timely insights, and action items to stakeholders to optimize campaign responsivenessDemonstrate proficiency in developing effective marketing copy in English to support our email and direct mail campaignsStay up-to-date on email marketing standard processesSkills and experience that will lead to successEducation:Bachelor’s Degree5 years of email/digital marketing experienceTechnical:Experience working with different ESPs or marketing automation tool requiredBasic knowledge of HTML/CSSExperience with Customer.io a plusExperience with Salesforce Marketing Cloud a plusProfessional:Proficiency in English (speaking and writing) experience developing copy for email campaignsExperience in the insurance industry a plusStrong analytical and problem-solving abilityCuriosity and passion for continuous improvement How we support our colleagues  In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself.  We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working! Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued. Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.   Aon provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status.  Aon is committed to a diverse workforce and is an affirmative action employer. People with criminal histories are encouraged to apply.  We provide individuals with disabilities reasonable accommodations to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment in accordance with applicable law. Please contact us to request an accommodation on **** Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.  #LI-CC1#LI-HYBRID  ,skills:UNAVAILABLE,workHours:UNAVAILABLE,jobBenefits:,datePosted:2023-04-05T18:37:00 0000,employmentType:FULL_TIME,educationRequirements:UNAVAILABLE,salaryCurrency:USD,baseSalary:{@type:MonetaryAmount,currency:USD,value:{@type:QuantitativeValue,value:0,minValue:0,maxValue:0,unitText:YEAR}},validThrough:2024-04-05T19:22:36.000Z,industry:UNAVAILABLE,hiringOrganization:{@type:Organization,name:Aon Corporation,sameAs:****York,addressRegion:New York,streetAddress:165 BroadwaynOne Liberty Plaza,postalCode:10006,addressCountry:United States}}}

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