Social Media Manager

Profile

At the University of Cincinnati, our goal is to re-imagine the higher education landscape. We put education in action every day by moving learning outside the four walls of a classroom. This is where internships spark startups, possibilities become cures and improving society is second nature. If you share these ambitions and speak in deliverables, KPIs, A/B testing, personas, and ROI, join our amazing Marketing and Communications team to make a difference and bend the trajectory of your career, as our Social Media Manager.

 

What You Will Be Doing

*Research, craft and execute campaigns – lead gen, reputation amplification, engagement, etc. *Collaborate with our design + video team to create custom promotions *Monitor and engage with prospective students, faculty and staff on social platforms *Find target audiences and communities to engage and represent Cincinnati *Create and manage multiple engagement and lead generation strategies *Create messaging, curate news and manage published content (images/video/animation) *Develop and expand community and/or influencer outreach efforts *Support UC recruitment and reputation campaigns with comprehensive earned social plans *Analyze and report on effectiveness of campaigns to optimize assets, content and placement *Conduct lead generation campaigns - including cultivation of new leads for student recruitment *Identify, monitor, report and limit risk

 

What You Need for This Position

*Ability to work well independently, self-starter and self-motivated *Excellent written and oral communication, including editing for web copy *High-level attention to detail and accuracy *Strong project management and organizational skills *Proven experience in managing risk and reputation on organic platforms

Minimum Requirements

*Bachelor’s degree in a related field and three (3) years of related experience. *Seven (7) years of relevant work experience and/or other specialized training can be used in lieu of the education requirement.

 

As a UC employee, and an employee of an Ohio public institution, if hired you will not contribute to the federal Social Security system, other than contributions to Medicare. Instead, UC employees have the option to contribute to a state retirement plan (OPERS, STRS) or an alternative retirement plan (ARP).

 

The University of Cincinnati is an Affirmative Action / Equal Opportunity Employer / Minority / Female / Disability / Veteran.

 

REQ: 46781 

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Company info

The University of Cincinnati
Website : http://www.uc.edu